Since mid-March, “every mother and her other brother” has been trying to get noticed through social media. Traffic on key social media sites (LinkedIn, Facebook, Twitter, Pinterest, etc.) has sky-rocketed and the trick is not to just get noticed but to get someone to click, read, AND engage with you for more info.
WHY DO I NEED CONTENT?
- It gets the attention of your prospects, clients, and potential marketing partners
- Builds credibility and positions you as the expert (which you are)
- Gives you a chance to build additional revenue streams when you share info about your programs and offerings
Now is not the time to be waiting for the world to get back to normal or for a miracle to happen.
NOW IS THE TIME to create memorable content which:
- Targets your specific audience
- Addresses what they want to hear
- Offers them relief/solutions to their worries
- Adds more value (more than anyone else)
IDEAS FOR GENERATING CONTENT:
- Social media posts
- Blogs (includes guest blogs)
- Articles
- Short Videos
- Webinars
- Podcasts
- Online courses
- Short books (100 pages or less)
- Longer books (100 pages or more)
As your Publishing Partner, we specialize in making sure your content gets packaged, published, and promoted in a fashion that makes you shine and rise above the fray.
For more information about creating content, or using your existing content as the basis for a book . . . schedule a call with Cathy HERE.