brand design

HUMMING IN COLOR

“Painting” said Pooh, “is like humming in color” Handing someone a generic business card or marketing piece tells them your company is . . . well,  generic.  Offering well-thought-out marketing materials (from business cards to website banners) tells your audience you are excited about and proud of what you do, and want to share what you […]

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DESIGN FOR BUSINESS

What’s YOUR Type? Does this font make me “look big”? Ever since Typography Class in college (yes, we spent an entire year analyzing and “designing” new fonts), the language of fonts and their subliminal messaging continues to fascinate me. Choosing the right fonts — whether for your logo, your annual report or your next book

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