Educate, Motivate, Inspire!

Creating Your Dreamcatcher Platform

By Cathy Davis | April 12, 2017

The number one question I get from non-fiction authors is, “How do I sell more books?” It’s not about how well you sell your book, but how well your book sells YOU. Marketing your book begins before your book is ever published, and begins with developing your Author Platform. Your Author Platform becomes your foundation […]

Planting Seeds

By Cathy Davis | April 2, 2017

EXTERIOR GARDENING. My maternal grandmother taught me the annual Spring ritual of digging in the dirt (AKA: gardening). There’s something about cleaning out all the dead residual from last year, clearing space for the new buds to pop through the soil, and making room for the new flowers to join the bulbs. INTERIOR GARDENING. We’ve […]

AGENT of Change

By Cathy Davis | March 28, 2017

Many of you are familiar with our “shop”, UpsiDaisy.com, where you’ll find designs meant to motivate and inspire, as well as designs meant purely to add a smile to your day. On a recent Monday morning, I opened my email to see an urgent message from a woman in Indiana, who wanted to use one […]

Finding My INNER-G

By Cathy Davis | March 19, 2017

My weekly blog post is due. I need an idea . . . an inspiration of some sort. I’ve hit a metaphorical roadblock. Sometimes I just need some inner guidance – some INNER-G. When you work for yourself and you love what you do, your business “day” can easily turn into nights and weekends as […]

Pioneer Spirit

By Cathy Davis | March 11, 2017

My family roots are strong throughout Oklahoma and Kansas – especially in the small oil town of Ponca City, Oklahoma – more recently made famous by the Food Network Chef, Ree Drummond and her TV show, “Pioneer Woman”. As a child, I remember going to family reunions in the city park which has a statue […]

Southern Belles Only Wear Their Best Dress In Public

By Cathy Davis | March 6, 2017

Many of you have heard stories about me growing up in Oklahoma. And yes, “Yep”, “Howdy” and “Ya’ll” were spoken daily – even by the ladies. More importantly, the ladies in my family – especially my mother and her mother (Nana) –  mirrored the fashion trends of the time and I was taught, “a true […]

Fuzzy Brands Breed BANAL Benefits

By Cathy Davis | March 1, 2017

ba·nal bəˈnäl,bəˈnal/ adjective D: So lacking in originality as to be obvious and boring. I learned the word BANAL from my mother.  She LOVED crossword puzzles, and as it became more difficult for her to see, I would sit with her at the nursing home, asking her the clues as she rattled off the answers […]

Rent-A-Brain

By Cathy Davis | February 21, 2017

Today I was asked if someone could “rent” my brain for an hour to learn more about the current self-publishing industry. Most certainly! You betcha. In today’s world of constantly-changing technology, it is hard to keep up with what works and doesn’t work. Confusion reigns supreme, so as a last resort, a lot of people […]

Must Trust

By Cathy Davis | February 15, 2017

When I remember to TRUST, life just seems so much easier. The topics of TRUST and INTEGRITY seems to be all around us  . . . from the national news reports to our neighborhood watch. I’ve had several decades of learning to trust the process (AKA: my higher power) and listen to “that little voice” in the […]

SEMPLI-FI

By Cathy Davis | February 12, 2017

So, let the games begin. The “to-do” list says, “update website”. There’s nothing wrong with the old one, other than a need to look more current and up-to-date. According to our consultant, it needs to “SEMPLI-FI”. When checking the meaning of the original Marine Corp motto, “Semper Fi”, it translates loosely into, “Always faithful”. That works […]

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